Running a restaurant is an awesome gig, but you still put in long workdays of managing staff and dealing with customers. With so much on your plate, it can be hard to find the time to keep up with the latest industry trends.
Luckily, folks on social media are doing that for you. Follow these Twitter feeds to stay up to date and in the know.
The first account on our list is kind of a gimme. In fact, we’d be surprised if you weren’t already one of 38k followers of the National Restaurant Association. But in case you’re not, here’s some of what you’re missing:
Updates on industry news and events, like the upcoming Restaurant Innovation Summit.
Creative ideas for marketing your business, like adding live video to your social media.
Tips on food safety, like minimizing contamination in your bar.
Contamination anywhere in a food services business can spell trouble. Learn how to protect your business in “How Restaurant Insurance Can Help after a Chipotle-Style Outbreak.”
Restaurant Engine bills itself as a turnkey website solution for food service businesses, but its Twitter account offers tips for a surprising variety of restaurant and bar owner concerns.
Putting out a new menu? Find tips for setting prices.
Wondering if your customers are satisfied? Check out how to create surveys.
Not interested in either? You can still find tweets about training, social media, and any number of issues an owner can face.
Goliath Consulting is a soup-to-nuts restaurant consulting service with a feed full of practical information from sources both in and out of the food service industry. You can get a heads up about new products, like Taylor Freezer's new oven, right next to commentary about Chef Mark McEwa’s Johnsonville Sausage Tasting.
Your Twitter life doesn't have to be all work and no play, right? So for our fourth Twitter recommendation, we give you Chef Tuna, the Puggy Gourmet.
He’s a pug. With a cooking show on YouTube. And if you need more convincing, just check out this picture of him enjoying his pastries.
The future of the food industry is tech, at least according to the Foodable network (@Foodable) show Restaurant Tech. But its feed isn’t limited to self-ordering, front-of-the-house gadgets. Restaurant Tech also discusses the advent of UberEATS, reviews supply ordering apps, and suggests ways to enhance your social media.
Speaking of Social Media…
Most restaurant and bar owners understand that social media helps attract customers, but they don’t always recognize the risk that comes with it. Tweet the wrong thing about your competitor, and you could face a defamation lawsuit.
Defamation is just one of the advertising injuries that social media makes even easier. If you regularly post pictures, you could easily commit copyright infringement. General Liability Insurance can typically cover these claims and help pay lawyer bills and other legal fees when you’re sued.
Advertising injuries aren’t limited to social media, either. Learn how your playlist can cost you in “3 Ways to Avoid a Hot Slice of Copyright Infringement.”